From a late night idea many years ago there was an idea born that started with a $72 Singer sewing machine out of a pawn shop and lots of late nights. That idea went from crowding a bedroom apartment, to a downstairs basement, then a two car garage, and finally (for now) thousands of square feet facility to your front door.

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...we don't stick people with high-priced, mediocre gear - but rather highly useful outdoor products at great prices. All our products come loaded with useful features and state-of-the-art design. We then back them with unparallel customer service and a 100% Guarantee. Our creations include wildland fire clothing, wildland fire packs, search and rescue gear, and more! We're a small business from a small town with BIG values. No big corporations own us, no fancy jets just a great community of people with a passion for gear.